Mass Media in Agricultural Extension
by B Lahiri, M M Adhikari, S D Mukhopadhyay
ISBN: 9789383048304
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Imprint : DAYA
Year : 2021
Price : Rs. 7995.00
Biblio : xiv+207p.,9 figs.,44 tabls., 23 cm
Author Profile
Dr. Biswajit Lahiri has been working as Assistant Professor in Dept. of Extension & Communication Management at Central Agricultural University, Tura (Meghalaya).<br/>Dr. S.D. Mukhopadhyay is working as Faculty Member in Agricultural Extension, Institute of Agriculture, Visva Bharti.<br/>Prof. M.M. Adhikari, Ex Vice Chancellor, Bidhan Chandra Krishi Viswavidyalaya.
About The Book
In recent future, global food insecurity is going to be most menacing problem for human being. In a populated country like India, the potential of mass media for agricultural extension is still not properly exploited. This book primarily focuses on different farm information communicated through newspapers and radio; particularly on farm information communicated by popular Bengali Newspapers and three radio broadcasts of All India Radio, Kolkata. At the same time, opinion of the farm people rega
